Salesforce MC
From hands-on email development to leading global campaign delivery, I've built and governed Salesforce Marketing Cloud programmes for life sciences brands across North America, LATAM, EMEA, and APAC. My work spans Journey Builder architecture, AMPscript-personalised email templates, data extension management, and triggered sends connected to Veeva CRM and Life Sciences Cloud data. I also championed the automated design-to-HTML email pipeline that cut production from days to minutes with 40–60% less QA effort — and serve as senior technical advisor across all global SFMC delivery, ensuring compliance, scalability, and regional consistency at every touchpoint.